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WE ARE DIGITAL STORYTELLERS
Contemporary social media strategy can sometimes get blurry. PlugTune can help you focus
Who We Are
We are an artist-centric social media agency hyper-focused on culturally-relevant digital narrative building.
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Our strategy is simple; Control Your Image.
The best way to do that starts with the image. Keeping content management in mind at every step, we increase your engagement, build your fanbase, and keep you in the conversation with a consistent cadence of short form content and high quality imagery.
Services
Strategy
Social
Creative
Narrative-building
Planning
Optimisation
Data Collection & Insight
Consistency
Content Management Social Posting Community Management
Ideation Influencer Marketing
Photography
Videography
Graphics Design
Animation
Video Editing
Capabilities
Day To Day Management
We oversee all aspects of the client's social presence. This includes consistent posting cadence, daily community management, and release focused campaigns & initiatives. We take an active role in the surveillance of the client's social media so they can focus on what they do best.
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Guidance & Consultation
Our digital strategies are always authentic and never forced. Social media is a tool for amplification and we work closely with artists and their teams to ensure all parties are comfortable with each campaign and posting strategy. If you like it, we love it. If you hate it, we scrap it.
Content Capture, Creation + Design
We understand the difficulties with being ever-present online and obligatorily posting video content, while also juggling the realities of being a recording artist. Artists are NOT influencers, but they are influential people.
Music artists have always been the pioneers of whats "dope" in pop culture. We intend to keep it that way and have integrated a "content-documenting" approach to keep up with our posting cadence and free the artist of the need to conform to dance trends they are not comfortable with.
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Asset Organization + Social Calendar
Working with the client's team, we create a seamless and practical workflow for collecting assets and slotting them into the social calendar for review. All copy and creative will be added to the calendar for the following week to be approved by the client.
We understand the immediacy and reactive nature of social media, so we will remain agile to participate in trends and new opportunities that arise.
Organic Growth
Each artist has a unique offering, brand, and audience and there is no one-size-fits all strategy.
We develop a dynamic and highly focused growth strategy that best fits the client and their comfortability and continually optimize in real time based on the data collected and analyzed.
We grow real fan bases and not empty followers.
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Data Collection + Reporting
We are on a relentless pursuit to navigate the ever changing social media landscape and pull relevant information and insights to report back to the client and adjust our sails accordingly.
Influencer Marketing
We have relationships with nano/mid-tier and macro influencers who can bring new creative energy to our clients' socials.
We also work closely with top Hip Hop and R&B IG, Twitter, and TikTok pages to seed out content to conversation leaders.
TikTok Reels Shorts Spotlight Triller
If you were a master coder during the days of MySpace, you might understand the difficulties with using these new platforms in a way that feels authentic. Short form video is the new way to grow and entertain your fans* and it's easier than we think.
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We keep it real. Fans and followers know when we're just selling to them or faking it for likes.
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Success on these platforms means establishing your presence, growing your fanbase, and expressing your authentic creativity. We can help!
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*Awkward dance moves are not necessary
Let's Work, Hit Us Up
500 Terry Francois Street, 6th Floor. San Francisco, CA 94158
@plugtunemedia